Business with the Chartered Institute of Marketing - BTEC Diploma

This course is ideal for those who wish to study Financial Services, Marketing and Business Management.

BTEC (National) Level 3 Diploma in Business.

It will offer students the opportunity to study a number of business functions including Marketing, Human Resources, Management, and IT with an emphasis on Finance (exams are included in some units).

Study units include:

• Exploring Business
• Developing a Marketing Campaign (External)
• Personal and Business Finance  (External)
• Managing an Event
• International Business  
• Principles of Management (External)
• Pitching for a New Business/Digital Marketing
• Recruitment and Selection Process.

Chartered Institute of Marketing (CIM) Level 3 - Foundation Certificate

The CIM Level 3 Foundation Certificate introduces the essential concepts and terminology of marketing, providing a strong starting point for anyone beginning their marketing journey.

This qualification is made up of two assessed units and equips you with a clear understanding of:

• The role and function of marketing within organisations
• The factors that influence consumer behaviour
• The key components of the marketing environment
• Core strategies within digital marketing.

Perfect for new or aspiring marketers, this qualification builds the knowledge and confidence needed to progress in marketing and lays the foundation for a successful career.

Study units include:

• Marketing essentials
• Content and channels.

Assessment: Multiple choice exam.